Thursday, June 2, 2011

Managing People in Sport Organizations: a strategic human resource management perspective (Sport Management)

Managing People in Sport Organizations: a strategic human resource management perspective (Sport Management) Review


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Managing People in Sport Organizations: a strategic human resource management perspective (Sport Management) Feature

Managing People in Sport Organizations provides a comprehensive overview of the theory and practice of managing people within a human resource management framework. It provides the reader with the skills to understand and work with people in sport organizations and, given the significant changes in sport organizations over the past twenty years, it addresses the issues of managing organizational complexity and how human resources adds value. Written by a team of expert authors it:

* Provides a systematic approach to managing people based on well established conceptual frameworks supported by substantial empirical research
* Analysis and explains how to understand and work with people in organisationally complex situations
* Outlines how HR can support organisational strategy, positively impact performance and deliver sustainable success
* Designs a strategic human resource management plan that is effective, sustainable and able to adapt to changing conditions.
* Covers the key research findings in the key area of HR in sport.

With each chapter including learning objectives, key issues, international cases studies and supported by online PowerPoint slides Managing People in Sport Organizations is the definitive text for this crucial area of sports management.

* Provides a comprehensive and systematic approach to the theory and practice of managing people in sports organisations
* Analyses and explains how to understand and work with people in organisationally complex situations
* Outlines how HR can support organisational strategy, positively impact performance and deliver sustainable success


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Tuesday, May 31, 2011

The Elusive Fan: Reinventing Sports in a Crowded Marketplace

The Elusive Fan: Reinventing Sports in a Crowded Marketplace Review


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The Elusive Fan: Reinventing Sports in a Crowded Marketplace Feature

Sports are a multibillion-dollar global business that will continue to grow by leaps and bounds into the foreseeable future. The bad news is: It's never been harder to attract, engage, and retain the sports fan.

Today's sports fans are bombarded by choices. Traditional sports, such as baseball, football, and basketball, compete for fans' dollars with snowboarding, lacrosse, poker…even paintball. The old business formulas, developed in the age of three TV networks and creaky stadiums, no longer apply.

World-renowned communication expert Irving Rein, international marketing guru Philip Kotler, and communication specialist Ben Shields deliver an innovative new business model centered squarely on fan satisfaction and retention. They give you the tools to transform your sports product into an enduring brand-immune to the vagaries of winning and losing-that quickly adapts to changing market conditions. Along the way they illustrate their points with fascinating case studies, including

  • Manchester United's transformation from a plucky home team to a billion-dollar international franchise
  • Professional golf phenomenon Michelle Wie's quest to maximize her talents and marketability
  • Southlake Carroll High School football team's benchmarking of professional and college football programs to build its own brand
  • Daytona International Speedway's reinvention of fan intimacy

Combining expert analysis with field-tested strategies for winning hearts and minds, The Elusive Fan is your guide to surviving and thriving in today's ever-widening world of sports.


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Monday, May 30, 2011

Leopold's Shack and Ricketts's Lab: The Emergence of Environmentalism

Leopold's Shack and Ricketts's Lab: The Emergence of Environmentalism Review


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Leopold's Shack and Ricketts's Lab: The Emergence of Environmentalism Feature

Aldo Leopold and Ed Ricketts are giants in the history of environmental awareness. They were born ten years and only about 200 miles apart and died within weeks of each other in 1948. Yet they never met and they didn't read each other's work. This illuminating book reveals the full extent of their profound and parallel influence both on science and our perception of natural world today. In a lively comparison, Michael J. Lannoo shows how deeply these two ecological luminaries influenced the emergence both of environmentalism and conservation biology. In particular, he looks closely at how they each derived their ideas about the possible future of humanity based on their understanding of natural communities. Leopold and Ricketts both believed that humans cannot place themselves above earth's ecosystems and continue to survive. In light of climate change, invasive species, and collapsing ecosystems, their most important shared idea emerges as a powerful key to the future.


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Sunday, May 29, 2011

Invest Like a Fox... Not Like a Hedgehog: How You Can Earn Higher Returns With Less Risk

Invest Like a Fox... Not Like a Hedgehog: How You Can Earn Higher Returns With Less Risk Review


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Invest Like a Fox... Not Like a Hedgehog: How You Can Earn Higher Returns With Less Risk Feature

Proven techniques for leading-instead of following-fast-changing markets

Investors, no matter what strategy they are using, can be placed into two categories. Single-minded, inflexible hedgehogs lock into one strategy and stick with it through thick and thin. Dynamic, adaptable foxes, on the other hand, are alert for changes, learn from experience, embrace new ideas, and make the most of new trends and technologies. The key lies in being flexible and realizing that markets are dynamic. Invest Like a Fox . . . Not Like a Hedgehog shows investors how being a hedgehog can reduce returns while increasing the risk of a portfolio, and how acquiring the cunning and adaptability of the fox will improve returns while reducing risk. It reveals the shortcomings of popular but hedgehog-like investment strategies and shows how a fox-like investor adjusts to new market realities. Readers learn how to use the renowned Bayesian Theory of Probability and other guideposts from outside the world of finance to adjust their strategies and react to new information.


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Saturday, May 28, 2011

Business Intelligence

Business Intelligence Review


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Business Intelligence Feature

Business professionals who want to advance their careers need to have a strong understanding of how to utilize business intelligence. This new book provides a comprehensive introduction to the basic business and technical concepts they’ll need to know. It integrates case studies that demonstrate how to apply the material. Business professionals will also find suggested further readings that will develop their knowledge and help them succeed.


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Friday, May 27, 2011

ASTD Handbook for Measuring and Evaluating Training

ASTD Handbook for Measuring and Evaluating Training Review


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ASTD Handbook for Measuring and Evaluating Training Feature

A follow-on to ASTD's best-selling ASTD Handbook for Workplace Learning Professionals, the ASTD Handbook of Measuring and Evaluating Learning includes more than 20 chapters written by preeminent practitioners in the learning evaluation field. This practical handbook covers best practices of learning evaluation and includes information about using technology and evaluating e-learning. Broad subject areas are evaluation planning, data collection, data analysis, and reporting, how to use data, and several case studies.


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Wednesday, May 25, 2011

Cultural Computing: Second IFIP TC 14 Entertainment Computing Symposium, ECS 2010, Held as Part of WCC 2010, Brisbane, Australia, September 20-23, ... in Information and Communication Technology)

Cultural Computing: Second IFIP TC 14 Entertainment Computing Symposium, ECS 2010, Held as Part of WCC 2010, Brisbane, Australia, September 20-23, ... in Information and Communication Technology) Review


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Cultural Computing: Second IFIP TC 14 Entertainment Computing Symposium, ECS 2010, Held as Part of WCC 2010, Brisbane, Australia, September 20-23, ... in Information and Communication Technology) Feature

This book constitutes the refereed proceedings of the Second IFIP TC 14 Entertainment Computing Symposium, ECS 2010, held as part of the 21st World Computer Congress, WCC 2010, in Brisbane, Australia, in September 2010. The 23 revised full papers presented together with one invited paper were carefully reviewed and selected from numerous submissions. The papers address substantial cultural issues such as sensitivity, memory, spirituality, storytelling, racial characteristics etc. that have not been treated in computer science and engineering so far. The topics range from preservation of cultural heritage and traditional technologies using computers, treating models and types in cultural contents to cultural education using computers.


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