The Baseball Uncyclopedia: A Highly Opinionated, Myth-Busting Guide to the Great American Game

The Baseball Uncyclopedia: A Highly Opinionated, Myth-Busting Guide to the Great American Game Review

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Michael Kun — Pulitzer Prize-nominated author — and Howard Bloom — former newspaper reporter and columnist — explain that, contrary to popular belief, a walk is not always as good as a hit. They argue that it’s not always wrong to root against the home team. They contend that the Houston Astros’ jerseys were not the ugliest jerseys ever worn in the major leagues. They rail against the common misconception that Tinkers-to-Evers-to-Chance was a great double play combination. They insist that Shoeless Joe Jackson did not bat right-handed, he did not go barefoot, and he did not refuse to accept money to throw the World Series. They heap scorn upon those who believe Joe DiMaggio was ever “The Greatest Living Baseball Player.” And they offer a sound rebuke to anyone who thinks a baseball book can’t be smart, funny and informative all at the same time.

The Baseball Uncyclopedia is a witty and irreverent guide that debunks some of the mythology, opinions and widely held beliefs about baseball that fans have clung to for generations.

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Manage for Profit, Not for Market Share: A Guide to Greater Profits in Highly Contested Markets

Manage for Profit, Not for Market Share: A Guide to Greater Profits in Highly Contested Markets Review

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Manage for Profit, Not for Market Share: A Guide to Greater Profits in Highly Contested Markets Feature

How do companies in mature markets—where savings from cost-cutting have been exhausted and breakthrough innovations are hard to come by—achieve sustainable increases in profits? For decades, managers have been told the answer lies in pursuing high market share. But Hermann Simon, Frank F. Bilstein, and Frank Luby argue that this misguided advice has destroyed, rather than created, an additional profit potential.

In Manage for Profit, Not for Share, the authors contend that companies can extract a profit potential of 1%-3 % of revenue by pursuing a profit, rather than a market share, orientation. Based on their extensive consulting work, the authors lay out a practical, proven program for making significantly more money by reconfiguring the marketing mix to sell existing products and services in different ways. The book offers practical strategies managers can use to differentiate mature products, raise prices effectively, time promotional activities properly, better understand consumer preferences, and more.

A convincing counterargument to the reigning market share dogma, this book outlines the new mind-set and tools managers will need to bring their companies closer to peak profit performance.

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One Good Trade: Inside the Highly Competitive World of Proprietary Trading (Wiley Trading)

One Good Trade: Inside the Highly Competitive World of Proprietary Trading (Wiley Trading) Review

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One Good Trade: Inside the Highly Competitive World of Proprietary Trading (Wiley Trading) Feature

An inside look at what it really takes to become a better trader

A proprietary trading firm consists of a group of professionals who trade the capital of the firm. Their income and livelihood is generated solely from their ability to take profits consistently out of the markets. The world of prop trading is mentally and emotionally challenging, but offers substantial rewards to the select few who can master this craft called trading.

In One Good Trade: Inside the Highly Competitive World of Proprietary Trading, author Mike Bellafiore shares the principles and techniques that have enabled him to navigate the most challenging of markets over the past twelve years. He explains how he has imparted those techniques to an elite desk of traders at the proprietary trading firm he co-founded. In doing so, he lifts the veil on the inner workings of his firm, shedding light on the challenges of prop trading and insight on why traders succeed or fail.

An important contribution to trading literature, the book will help all traders by:

• Emphasizing the development of skills that are critical to success, such as the fundamentals of One Good Trade, Reading the Tape, and finding Stocks In Play
• Outlining the factors that really make the difference between a consistently profitable trader and one who underperforms
• Sharing entertaining, hysterical, and page turning stories of traders who have excelled or failed and why, many trained by the author, with an essential trading principle wrapped inside

Becoming a better trader takes discipline, skill development, and statistically profitable trading strategies, and this book will show you how to develop all three.

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